Cryptocurrency

EY Startup Challenge Looking for Blockchain Solutions

Launching its public alpha phase within the coming weeks is Fundonomy, an innovative blockchain-based crowdfunding and credibility framework built atop the Ethereum Classic network. The platform democ

By James Gray··2 min read
EY Startup Challenge Looking for Blockchain Solutions

Key Points

  • Launching its public alpha phase within the coming weeks is Fundonomy, an innovative blockchain-based crowdfunding and credibility framework built atop the Ethereum Classic network.

Launching its public alpha phase within the coming weeks is Fundonomy, an innovative blockchain-based crowdfunding and credibility framework built atop the Ethereum Classic network. The platform democratizes project funding by enabling anyone—regardless of technical background—to initiate campaigns without needing to understand blockchain architecture or compose smart contracts.

Dr. Avtar Sehra, a principal architect behind Fundonomy, explains the vision centers on removing barriers to decentralized fundraising. "Our goal is straightforward: give people a secure, transparent way to fund ideas and build trust, all while keeping things simple," Sehra shared with MiningPool. "You shouldn't need blockchain expertise just to run a campaign."

Advertisement

728×90

The September technical roadmap outlines a dual-layer construction. On-chain infrastructure handles the financial mechanics—collecting capital, holding it safely through escrow mechanisms, distributing proceeds—while simultaneously tracking participant reputation. A separate application layer provides the user-facing tools: project showcasing, messaging capabilities, and community coordination features designed to amplify campaigns.

Three core functions receive decentralized treatment: funding orchestration leverages smart contract automation and escrow safeguards; a credibility mechanism grows from completed milestones and community engagement, portable across other services; and social graphs created on-platform remain user-owned and accessible elsewhere.

The initiative responds to structural problems plaguing traditional crowdfunding. Sehra envisions Fundonomy as philosophically distinct from incumbents that leverage data lock-in. "Most platforms survive by trapping you," he explained. "We're betting users stay because we deliver superior experience—better tools, better community—not because they fear abandoning their history. If we don't compete on those merits, you should leave freely."

He elaborates on the competitive implications: "When immutable protocols replace proprietary backends, platforms must obsess over genuine user interests, not superficial polish. That's Fundonomy's foundation."

The buildout targets completion by January 2017. Following that milestone, securing authorization from UK regulatory authorities becomes priority, with commercial infrastructure expansion as the subsequent phase.

MiningPool content is intended for information and educational purposes only and does not constitute financial, investment, or legal advice.

Advertisement

728×90

Related Stories

Stay informed

Verifiable crypto journalism, delivered to your inbox.

Weekday mornings. No hype. No financial advice. Just what happened and why it matters.

No spam. Unsubscribe anytime. Read our privacy policy.