Women are moving into cryptocurrency at double the rate from six months prior. Men's interest has plateaued, making women the market's primary growth segment. The London Block Exchange, Britain's onl
Women are moving into cryptocurrency at double the rate from six months prior. Men's interest has plateaued, making women the market's primary growth segment.
The London Block Exchange, Britain's only dedicated multi-cryptocurrency exchange, commissioned Opinium Research to survey 2,000 U.K. adults between May 13 and 17. A significant shift emerges in the investor base. Thirteen percent of women said they are considering cryptocurrency investments, up from six percent in December. For millennial women, the figure reaches twenty percent.
Male investors show no meaningful growth in the same timeframe.
Differences emerge in how the two groups approach crypto. Nine percent of women report fear of missing out on gains, compared to eighteen percent of men. Women tend toward collaborative investment decisions. Seventeen percent said they would invest after consulting friends and family, versus eleven percent of men.
Nydia Zhang, co-founder and chairwoman of the Social Alpha Foundation, which funds blockchain projects for social benefit, said: "There is a growing number of female professionals from other industries crossing over to the crypto space, and there are also more and more women-focused blockchain groups and events popping up in the last few months, demonstrating a growing interest in the technology. I am confident that the number of female leaders in crypto will double in the next six months."
Shayda Frost produces and films between the U.K. and U.S. She had built up savings over five years but found little incentive in conventional savings accounts given historic low interest rates. She saw friends investing in crypto and witnessing their returns. She told MiningPool: "I was attracted to cryptocurrency because some of my close friends (who are women) were investing in crypto late last year. I was amazed to see the returns they were making, with very small investments. With the help of my housemate, I was soon investing in the top three crypto-assets and I haven't looked back ever since."
Samantha Yap, a former journalist who founded Yap Global, a fintech PR firm, views crypto as an opportunity for women to shape the industry's structure. She said: "It's a great opportunity for women to come in and write the rules for how organisations in this space should operate – a good chance to move away from the male-dominated, hierarchical, traditional organisations that has been the norm."
The perception that men dominate crypto persists. Some industry participants challenge that view. Lindsay Buescher, marketing manager at Lisk, argues that gender bears no relevance to blockchain interest. She said: "Creating a better future for all of humanity has nothing to do with gender. It has everything to do with possessing the passion and drive to innovate, regardless of whether you are a man or a woman. However, there are several female industry thought-leaders such as Meltem Demirors who are helping to bridge the gender gap."
Buescher referenced an April 2018 Glamour Magazine article titled "Cryptocurrency Is Not Just a Boys' Club," which reached six million female readers. While the technology industry remains male-dominated, men and women alike have entered the crypto space from the beginning.
Frost's own experience contradicts the boys' club narrative. Her female friends made entering the market less daunting and more accessible. Together they discuss investment strategies and new coin offerings.
Jenna Seiden, head of content acquisition at Ultra, a blockchain-based gaming distribution platform, contends that crypto operates on gender-neutral ground. The blockchain is pseudonymous. The community evaluates contributions based on merit. Seiden told MiningPool: "Women will continue to thrive in the crypto space as we see more women taking the main stage at conferences, lead local meetups, and be celebrated for bringing the technology into their businesses. There are already female role models in the space even for me to look up to when in the past I've had to search for such inspiration."
