The Block Research examined online engagement around Bitcoin and found activity running well below 2017 levels. Google searches for crypto, new followers on exchange Twitter accounts, and Bitcoin Wiki
The Block Research examined online engagement around Bitcoin and found activity running well below 2017 levels. Google searches for crypto, new followers on exchange Twitter accounts, and Bitcoin Wikipedia traffic all trail the numbers from late 2017.
Bitcoin's trading volume against the U.S. dollar also declined since the 2017 peak. This suggests widespread adoption may arrive later than some backers expected.
In late 2017, Bitcoin approached $20,000 as public interest surged. Today, people search for Bitcoin about one-eighth as much as they did then. Binance and other major exchanges see far fewer new followers than they did in late 2017 and early 2018. On some platforms, follower growth is 50 times lower.
For some Bitcoin backers, those numbers hurt. Yet they could indicate something different. Bull markets end when public attention peaks. That's what happened in 2017. Bitcoin interest is eight times lower now. With fewer marginal participants pushing prices, the market may have shed its bubble phase.
The infrastructure for trading and using Bitcoin has transformed since 2017. In 2017, few tools existed for mainstream investors or institutions to gain exposure to crypto while staying tied to traditional finance. Today, multiple platforms offer that access, and major financial players have moved in. Paul Tudor Jones, the veteran hedge fund manager, expressed support for higher Bitcoin prices and bought the asset through direct purchases and derivatives.
Lawrence Cermak, a researcher at The Block, emphasized the sector's maturation. Despite fewer current participants, the underlying technology and frameworks have advanced. Institutional products have emerged. Development around Bitcoin and Ethereum continues.
No one knows if prices climb from here. But thinner public engagement doesn't necessarily signal the end of a bull market.